Franchise Support Services

Business happens in real time. At Max Brenner, support does too.

Corporate Support Services

It takes a team to create the chocolate experience

The Max Brenner Corporate Support Center is staffed by a team of experienced management professionals dedicated to the growth of the brand across markets. We communicate regularly with all franchisees and are available to support individual needs.

360 Brand Operational Support

  • Continuous focus on driving top-line growth
  • Innovative marketing and advertising tools and collatera
  • Training Support for new market set up and initial store grand openings
  • Award-winning global website customizable to your local language
  • Strategic use of all target-appropriate channels including traditional and online advertising, public relations, experiential and event marketing, social media, and e-mail
  • Food and beverage R&D Support, with consistent product and menu innovation for local country adaptations

Retail and In-Store Marketing

  • Design assistance of each new location utilizing key brand elements
  • Seasonal campaigns for major and local holidays
  • Ongoing product launches and related support
  • Merchandising guidance

Supply Chain and Procurement

  • Delivery of comprehensive product specs for F&B and Chocolate Retail Products
  • Help with initial Retail Product order placement and logistics
  • Oversight of ongoing product ordering and distribution

Market Development, Facility Design and Project Management

  • Real Estate Site Selection and Market Planning guidance
  • Facility Design support
  • Equipment Engineering guidance
  • Furniture, D├ęcor and Fixture Design and Supply Sourcing